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brand_identity - Four Points by Sheraton Global Signage Standards - lebowitz gould design

BRAND STANDARDS, HOSPITALITY, ENVIRONMENTAL GRAPHICS

Project:
Four Points by Sheraton Plainview, NY

Client:
Starwood Hotels & Resorts Worldwide, Inc.
White Plains, NY

Development of standards for interior and exterior Four Points By Sheraton signage.

Pilot rollout was worldwide and included bilingual signs for international use.

Distribution of standards is both online and by CD.